Check out this great article about Andrew Breitbart.
How Andrew Breitbart Hacks the Media
For someone who claims to hate the “Democrat-media complex,” Breitbart sure knows how to work it. Few people are better at packaging information for maximum distribution and impact. He is, depending on whom you ask, either the “leading figure in this right-wing creation of a parallel universe of lies and idiotic conspiracy theories” (that was liberal critic Eric Boehlert of Media Matters for America) or “the most dangerous man on the right today” (from Michael Goldfarb, Republican consultant and former campaign aide to John McCain). Breitbart is, in short, expert in making the journalism industry his bitch. “The market has forced me to come up with techniques to be noticed,” Breitbart says. “And now that I have them, I’m like, wow, this is actually great. This is fun.”
When he isn’t on TV or drinking with rich guys, Andrew Breitbart spends most days combing through the thousands of tips he receives via email, instant message, and Twitter. He passes on the choicest of those to the editors of his three group blogs: Big Hollywood, which focuses on liberals’ hold on pop culture; Big Journalism, which calls out the press for lefty bias; and Big Government, which — take a guess. He also runs Breitbart.com, which essentially broadcasts headlines from wire services. His fifth site, Breitbart.tv, hosts political videos.
It would be a lot to keep track of for someone with laserlike focus; Breitbart is more of a disco ball. “I have ADD, OK? Like I’m 17 crack-addled monkeys on spring break. It’s very difficult to organize my day,” he says. It’s true. After scheduling to meet in LA for this story, he instead kept a conflicting appointment in Washington. But he couldn’t meet me there, either; he was headed to New York. And when I finally cornered him in Manhattan, he couldn’t remember the address of the building where his family keeps a studio apartment or where he had put the keys.
He takes a breath. “They call us tea-baggers. They call us racist, sexist, homophobic, and we are finally punching back. It’s over, dude. It’s over. You think you’re gonna be able to put the genie back in the bottle? It’s over. And if you don’t like my aggression, there are going to be millions more of me,” Breitbart says, the cell phone connection skipping in and out. “Because the new media provides the tools and there are millions out there who are outraged. Now they realize, ‘Wow, anybody can do that. We can hold these people accountable. We have the means. We have the technology.’” Then Breitbart hangs up. He has more interviews to conduct, a speech at the National Tea Party Convention to prep, and bloggers to talk to. The O’Keefe story might still turn out very bad for Breitbart. But there is no way he’s going to let someone else tell it.
Read the whole thing here: How Andrew Breitbart Hacks the Media
